Lake Tahoe Pay Per Click is most effectively managed by a professional agency, such as Tahoe Creative Solutions. Pay Per Click, though we don’t advise basing your online marketing strategy completely around it, can be great in supplementing the organic search engine optimization that is being done.
Since you can’t expect a new domain or a new website to skyrocket to the top of Google and Bing, Pay Per Click Ads can be a great way to give you a presence while the SEO is gradually bringing the site to the top, organically. PPC can also be optimized for a wider range of keyword phrases; you just have to be willing to pay for it.
The way Lake Tahoe Pay Per Click works is exactly how it sounds; you pay for clicks through to your website from the search page you are running the PPC ad on. A budget is set and every time someone clicks on an ad you are running, which will show up in the paid section of the search results, money is deducted from the budget you set.
The cost of each click depends on the search volume of the keyword phrase and how much other people are paying per click for the same phrase. If you know the top ad for the keyword phrase you want to go after is paying $3.00 per click on that ad, you will need to pay an amount that is higher than that to have your ad show up above theirs.
With a little research, we can find out what keyword phrases your competitors are using for their ads. We use a combination of those keywords and some more creative terms to balance out a solid campaign that will bring you the most clicks through to your website, or landing page, without breaking the bank.
Throwing money blindly into Pay Per Click Ads without having a strategy or knowing anything about it will cost you a lot more than it needs to. When you hire Tahoe Creative Solutions as your Lake Tahoe Pay Per Click management agency, you can be sure you are getting the most bang for your buck.