Service, location, and contact pages answer different questions. Their links should help a visitor move from understanding the work to confirming availability and choosing a contact method.
Give each page one clear job
A service page explains the work and who it fits. A location page confirms where the service is available and what changes in that market. A contact page removes friction from the next step.
Link at the decision point
Place links where the reader has enough context to use them. A service page can point to relevant markets; a location page can point to the services available there; both can lead to the appropriate contact route.
Check the complete path
Test the route on a phone and a desktop. Confirm that the visitor can move forward without opening several menus or returning to a generic services index.


